Category: Sales

Customer and prospect meetings

Make Your Customer and Prospect Meetings Count, Part 1: Planning Ahead for Success

When your customer takes a meeting with you or your sales team, your team has to deliver — with value,
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Dive Inside the Mind of Your Buyer — and Discover a Solution to Serve Them

I see this issue often: A salesperson engages their buyer a couple times, getting a feel for their business and
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Caution for the Optimistic CEO in 2017

While the business world always shifts when a new leader steps in, this political season caused more chatter and anxiety
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Creating a Proposal Framework that Closes

Tell your prospect a story. Recently we covered four common proposal pitfalls that are sabotaging your deals. Now we’re expanding
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#Seek2Serve Spotlight: Macy’s

Serving clients and colleagues is central to who Mereo is. Because of this, we regularly spotlight organizations and individuals taking customer service to
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{Top Sales Magazine Article} The Power of Proof: Client Value Stories

Earlier this month Mereo founder and President, Jay Mitchell, was featured in the world renown sales and marketing publication, Top Sales
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4 Pitfalls Sabotaging Your Proposals

Oftentimes when we get to the proposal stage with a client, we assume their business is a sure thing. But
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#Seek2Serve Spotlight: United TV Stereo

Since my first day with Mereo, the firm’s rallying cry “seek to serve, not to sell™” has been exemplified in
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King Arthur and Status Quo: A Tale Too Often Played Out in Sales

Do you know what movie this picture is from? It’s from Monty Python and the Holy Grail-- a classic parody movie
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How to Draft a Powerful Client Value Story

Based on overwhelming interest in our previous post: The Power of Proof: Client Value Stories, we were compelled to provide
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