Tag: Effective launch

Effective launch: Measuring is key

Effective launch: Measuring is key

Measuring actual results against expectations is one of the most critical launch focus areas and also the one that is
Effective launch: How to communicate

Effective launch: How to communicate

Communication in the context of a launch is about identifying what to communicate, when and to whom. The focus of
Effective launch: Time to plan

Effective launch: Time to plan

Effective launch planning begins with establishing some basic parameters about the product or service being launched, its potential impact in