Gale Ulrich
Principal
Gale brings over 30 years of corporate learning and development experience with a specialization in revenue enablement and change management initiatives at Fortune 100-500 companies. Throughout her career, Gale has had a successful track record in linking training initiatives to improved business results, most recently at Pitney Bowes.
Gale came to Mereo from Pitney Bowes where she was the Sr. Learning Consultant and Manager, Sales Enablement & Training. In this role, she was responsible for partnering with senior sales and marketing leadership to set strategic sales training goals and to design, develop and deliver B2B revenue enablement for field and inside sales teams globally. Gale also established a “solutions certification’ program for new products to ensure sales teams were well-prepared to have value-based, client-centric sales conversations with clients and prospects.
During her tenure with Time Warner Cable’s Sales Training Development team, Gale was the team lead for the design and development of an award-winning, value-selling program, which was customized for different target audiences. Key to the success of the program was an integrated effective cooperative coaching component for sales managers.
Before joining Time Warner Cable, Gale worked as an independent consultant on successful consultative sales training and coaching programs for several Fortune 100 clients. She has worked in the sales training industry for over 30 years, including with Right Management Consultants, Blessing-White, LearnShare and AchieveGlobal.
While with Right Management as a Senior Consultant, Gale’s primary client was Merck where she worked with the sales training organization to re-design new hire sales training and to develop competencies for all sales and sales leadership roles. She also co-authored a “Building Agility” program to increase employee resiliency during periods of major changes for Right Management Corporate.
Gale spent the first years of her career with then sales training and consulting industry-leader Learning International (formerly Xerox Learning Systems; now AchieveGlobal), where she also gained operations and customer service management experience. She then moved from her sales and marketing director roles to lead a start-up strategic business unit as the Director of Telesales and Seminar Operations, with P&L accountability. Gale and her team doubled sales revenues in the first year — selling Learning International’s consultative selling seminars.
Gale earned a master’s degree in learning and development from Fordham University’s Graduate School of Education and a Bachelor of Arts in sociology from Iona College. She is a contributing member of the Sales Enablement Society, the Association for Talent Development and the Technology Services Industry Association – Women in Services.