Category: Article

acquisitions and mergers

Ensure alignment before investing resources in a merger or acquisition

Leadership typically assesses the value of a possible merger or acquisition based on business strategies such as: Gaining entrance to
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top sales magazine september issue

Mereo President Jay Mitchell Featured in Cover Interview of Top Sales Magazine

AUSTIN, TX (September 2019) — We are pleased to share that Mereo president, Jay Mitchell, has been featured in a
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selling

Semantics Matters in Selling

I am often asked why myself and other Mereo consultants use the term “solution” over “product” and/or “service.” Is it
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Just because you built it does not mean they will come

Just because you built it does not mean they will come

Most companies want to be known for their game-changing solutions. They want to serve their target buyers with value time
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Assimilating Your Teams Post-Merger and Acquisitions

Assimilating Your Teams Post-Merger and Acquisitions

Mergers and acquisitions can seem like an early episode of the Brady Bunch. Two families — businesses — are brought
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mergers and acquisitions

Acquisitions and Mergers: Make 1+1 equal more for your B2B company’s revenue growth

In order for an acquisition and merger to be worth the investment, executive leadership needs to see substantial growth in
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b2b website

Is your B2B website engaging your audience — or just displaying your goods?

The question posed in the headline regarding your B2B website is becoming increasingly important as buyers continue to change their
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sales culture

A Winning Sales Culture Propelled by Urgency

Every business leader wants their sellers to embrace the sense of urgency to serve their buyer and realize the company’s
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sales urgency

What a Pit Stop Crew’s Urgency Can Teach Sellers

Across the board, I have witnessed a plague among sales professionals and at times sales leaders. The talent seems there.
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Airbus A380

How solution strategy and management could have saved the Airbus A380 — or saved it from itself years sooner

In February 2019, Airbus announced it would stop the production of its A380 jumbo jet by the end of 2021.
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