Category: Demand Progression

The number of decision makers within a buying committee has been on the rise. A recent DemandGen Report shows that

In lead qualification and discovery, almost all sales thought leaders tout the same advice: asking questions is key. I could

Buying committees are on the rise in the new B2B buyer journey. No longer are your salespeople addressing just the

Without buyers, you do not have a business — which is why it is important to both engage more while

Buyer retention is vital to the revenue performance of your selling organization. Compared to prospecting new buyers, retaining 5% more

Few professional sellers enjoy the challenge of business development — and even fewer excel at it. Generating high-quality leads is

When buyer/seller harmony is achieved, more than a sale is made. Value is exchanged. Yet, for a number of reasons,

No one predicted the sales environment that exists today. Likewise, no one can confidently predict the road ahead. Virtual selling

B2B lead generation traditionally has centered around in-person engagements. Salespeople traveled by car and plane to meet with prospects and

Once COVID-19 hit in early 2020, companies around the world pushed pause on hiring. In fact, for many the situation