Category: Solution Management

Formalize Your Funnels of Input for a More-Powerful Annual Strategic Plan
In college we all knew that person who waited until the last minute to open Word and finally start that

Are You Ready for the Summer Product Portfolio Analysis Challenge?
The kids may be off for the summer and living the life of leisure, but now is not the time

Portfolio Performance Analysis: Kill Your Product Darlings
Horror’s Stephen King might not have been a product manager, but he may have done well in such a role.

Ultimate Pricing Power Part IV: THE FINAL STEPS TO A SUCCESFUL PRICING STRATEGY
Previously we laid the groundwork for an effective pricing strategy, setting goals and gathering key inputs. Now it is time

Ultimate Pricing Power Part III: THE GROUNDWORK OF EFFECTIVE PRICING STRATEGY
I recently shared the key elements that make for an effective pricing strategy and who should be leading this. Yet

Ultimate Pricing Power Part II: UNLOCK YOUR POWER WITH 4 KEY PRICING PRINCIPLES
Nextworld was going to market with a powerful no-code enterprise resource planning (ERP) platform. Rather than assign an ambiguous, arbitrary

Ultimate Pricing Power Part I: Who Is in Charge of Product Pricing?
Pricing a B2B solution is complex. People are quick to debate pricing models and numbers. Sellers and buyers alike can

Stop Selling for Your Competition
If you are like most sellers, you may not realize you could be selling solutions for your competition. What do

WHAT IS PRODUCT-LED GROWTH (PLG) — AND HOW CAN IT IMPROVE YOUR REVENUE PERFORMANCE?
Product-led growth (PLG) has been a rising strategy of late in the B2B sphere — especially within the private equity

EXPERT Q&A: KEVIN LEMKE IS PUTTING THE INNOVATION BACK IN PRICING STRATEGIES
According to Profitwell, as little as a 1% improvement in price optimization can result in an average boost of 11.1%