Category: Revenue Operations
The Mereo Revenue Performance Accelerators Series: DO NOT RELY ON ONE DECISION-MAKER IN THE B2B BUYING COMMITTEE
A recent study by Sales Mastery found the average buying committee has 6.4 participants. Following this research over time, the
BARRY WITONSKY WANTS YOU TO FOCUS ON THE FUTURE TO MAXIMIZE GROWTH
Revenue operations (RevOps) is becoming more recognized in organizations, but what does RevOps entail? What does 2025 bring for RevOps
The Seller Trust Fall
The lie starts as a way to avoid causing disappointment, not as an act of malice. “Why did you not
Conversation Intelligence: The Sales Performance Game Tape
When a coach wants to see what worked and what did not in a past play, they turn to the
How a Leading SaaS Company Won Big by Focusing on Growing Existing Accounts
In 2020, Resurgens Technology Partners, a prominent private equity firm, triggered the final piece of merging together three leading business
AI Does a Poor Impersonation of the Voice of the Customer
When selling teams have their ear to the ground to hear real pains, real expectations and real feedback from their
Achieve Organizational Alignment: The Client Success Team
Aligning your sales and marketing teams is just the beginning. Organizational alignment is a goal that is often sought after
Make the Journey from Descriptive to Prescriptive Data Decision-Making — and Turbocharge Your RevOps Performance
Would you believe your organization was capable of predicting its own future — guiding your teams to make not just
The Mereo Revenue Performance Accelerators Series: Urge Your Sales Professionals to Resist the Itch to Pitch
Sellers often wrongly offer value propositions to buyers as a way to articulate what they are selling and why the
The Research is Here: Relationships Help (and Hurt) in Sales
Building relationships in sales offers a myriad of benefits. Not only do your teams become skilled at diagnosing and solving
