Mereo President to Be Featured Speaker at Baylor University Center of Professional Selling Training Program

AUSTIN, TX (January 2020) Jay Mitchell, president and founder of Mereo LLC, has been invited to speak at Baylor University’s Professional Selling Top Gun Training Program’s sales enablement session.

The session will take place Friday, January 17, 2020, at Baylor University’s Foster Campus for Business and Innovation in Waco, Texas, from 11:30 a.m. to 4 p.m. The session will take form of a luncheon and training setting.

The Top Gun Training program is a professional development event for exceptional sales students hosted by the Baylor Center for Professional Selling. The program empowers the next generation of sales leaders to develop skills and knowledge to find success in future careers through focused professional development activities and executive coaches.

Mitchell will provide a 30-minute in-depth look at the past, current and future sales enablement trends and best practices in a fireside chat with a Top Gun student moderator.

“It is important to seek to serve our upcoming generation of sales enablement leaders and enrich their education with real-world and actionable insights. It can be difficult to gain this in a classroom setting. So we sales experts need to step up and do so, and Dr. Andrea Dixon and the faculty employ that in Baylor’s Professional Selling Program,” says Mitchell.

“If I can impart a fraction of what I’ve witnessed and learned in my multi-decade career, I can step off that stage knowing I did my small part in setting-up these bright students for a great career in the coming years — and reinforce our industry with the best practices and the greatest minds leading them.”

In the audience will be more than 200 Baylor University students and executives from Baylor corporate partners, including leaders from 3M, Johnson & Johnson, BNSF Logistics, Dell, Gartner, Liberty Mutual, TEKsystems, AT&T, BMC, Fidelity Investments, Oracle and SAS.

Mitchell is an alumnus of Baylor University, having earned his Bachelors of Arts with Distinguished Honors in Communications from the Honors College. He continues to remain active in Baylor University, including serving as a member of the Advisory Board for Baylor’s Professional Selling Program, supporting programs such as Top Gun and, of course, cheering on the Bears at football and basketball games with his family.

To learn more about Baylor’s Professional Selling Program and the Top Gun Training event, please visit the Baylor University Top Gun website.



For companies seeking to achieve sustainable revenue growth, Mereo provides revenue performance services which help companies win an unfair share™ of sales cycles. Market leaders such as Ariba, Pitney Bowes, Accel-KKR, SAP, Bazaarvoice, Zebra, E2open, Vistage, Axway, Ortho Clinical Diagnostics, Ace Hardware, Miller Heiman, OKI Data, Logility, Appirio, HireBetter, Oracle, The Vintage Racing League and dozens more employ Mereo’s revenue performance programs to unleash repeatable revenue growth. For more information about Mereo, visit the firm’s website at