Mereo Principal to Present at Top Sales Academy 2017

Colorado Springs, Colo., May 22, 2017 — Jay Mitchell, founder and principal of Mereo LLC, is presenting at Top Sales World’s Top Sales Academy 2017 alongside an accomplished group of sales leaders and experts.

Top Sales Academy provides a virtual hub of presentations and classes led by some of the top industry experts, such as Matt Heinz, Linda Richardson, Tamara Schenk and Colleen Stanley. Salespeople must register and log in to access the content, where all past sessions are also archived and available for viewing.

Mitchell will present on Mereo’s foundation: seeking to serve clients before selling. “Seek to serve” helps salespeople and other leaders stand out in a buying culture that often feels forced and void of relationships. This philosophy of business may seem to displace the importance of revenue, but as trust is built and relationships forged, it helps foster a long-term successful business that leads to sustainable revenue performance. With Mitchell’s presentation, salespeople will learn how to be authentic, how to put buyers first and how to realize the true currency of a successful business.

“‘Seek to serve’ is more than a catching phrase; it is a framework for conducting business every day. And for sales professionals — and the organizations they represent — it is about embracing the true value in helping clients win. Putting buyers first and being an authentic salesperson wins every time — without exception,” Mitchell said.

Salespeople can see Mitchell’s presentation via the Academy Vault in July (exact date TBD). Register for free at for access.


About Mereo

For organizations seeking to instill the go-to-market tenets paramount to winning an unfair share™ of sales cycles, Mereo powers sustainable revenue performance. Market leaders such as Ariba, Pitney Bowes, Accel-KKR, Appirio, SAP, Ace Hardware, Bazaarvoice, E2open, Microsoft, The Riverside Company, North Plains, OKI Data, CenturyLink, Oracle, The Vintage Racing League and dozens more employ Mereo’s revenue performance programs to unleash repeatable revenue growth. For more information about Mereo, visit the Firm’s website at