
BARRY WITONSKY WANTS YOU TO FOCUS ON THE FUTURE TO MAXIMIZE GROWTH
Revenue operations (RevOps) is becoming more recognized in organizations, but what does RevOps entail? What does 2025 bring for RevOps

New Discovery Call Insights Stack Up Against Sales Decks
Let’s eavesdrop on a recent phone call between a sales manager and her prized sales professional. Sales manager: “We have

5 Role-Play Activities to Incorporate into Your Revenue Kickoff
Studies have shown that 75% of people learn by doing, so it is only natural that your kickoff event includes

5 Types of Essential Selling Content to Serve Today’s B2B Buyer
In a marketplace where no one wants to be sold to, content must serve buyers’ needs in the vein of

The Mereo Revenue Performance Accelerators Series: Maintain Control of the Buying Journey
Building credibility and trust with your buyers early in order to guide and shape the buying journey can increase the

Are You Going to Let AI Replace Our Future Selling Workforce?
Most selling careers follow a similar trajectory. Even for me, years ago as I finished my education at Baylor University,

The Seller Trust Fall
The lie starts as a way to avoid causing disappointment, not as an act of malice. “Why did you not

The Mereo Revenue Performance Accelerators Series: Inspire Your Sales Professionals to Serve as Trusted Advisors
In today’s competitive marketplace, successful selling is predicated on becoming a trusted advisor to the buyer, fostering relationships based on

Conversation Intelligence: The Sales Performance Game Tape
When a coach wants to see what worked and what did not in a past play, they turn to the

Your Summer Business Book Reading List
As the lull of summer begins to (or already has) set in, do not let this idle time go to