Tag: sales assets
The problem with sales training, part 2: Training
Although commonly seen as one in the same, sales training and sales enablement are vastly different. In Part 1 we
What are you doing to feed (or starve) your sales force beast?
To explain, let me relate an anecdote: Recently, an Enterprise Software (ERP) company decided to change their go-to-market strategy for
Sales professionals waste 2 days per week doing this
According to research conducted by the CMO Council salespeople invest upwards of 40% of their time creating presentations and other