Tag: sales enablement

How to best use sales-ready assets to communicate your story
Sales-ready assets have the power to ramp up your revenue, improve win rates, convey a value message and provide a

Make your customer and prospect meetings count, part 2: Serving your buyers during the meeting
Many salespeople leave most of their customer meetings with the thought, “That went pretty well.” Yet surveyed prospects deem 89%

3 Things to do this quarter to bridge the gap between marketing and sales
We don’t need to take much time in this post to make a case for the gap between marketing and

Dive inside the mind of your buyer — and discover a solution to serve them
I see this issue often: A salesperson engages their buyer a couple times, getting a feel for their business and

Mereo Nominated for Three Top Sales & Marketing Awards
COLORADO SPRINGS, CO (December 2016) Mereo has been nominated in three different categories for Top Sales World's 2016 Sales and Marketing Awards: 2016

Meet Mereo: Jay Mitchell
Over the past several months we have been spending time with each of Mereo’s principals to provide a behind the scenes

Creating a proposal framework that closes
Tell your prospect a story. Recently we covered four common proposal pitfalls that are sabotaging your deals. Now we’re expanding

4 Pitfalls sabotaging your proposals
Oftentimes when we get to the proposal stage with a client, we assume their business is a sure thing. But

How to draft a powerful client value story
Based on overwhelming interest in our previous post: The Power of Proof: Client Value Stories, we were compelled to provide

The problem with sales training, part 3: Coaching and reinforcement
In this series we are taking a look at three distinctions between sales training and sales enablement: Messaging and content