Tag: Solution Strategy

Seeking out growth strategies? Uncover a ‘Whole Product’ approach.

Seeking out growth strategies? Uncover a ‘Whole Product’ approach.

Can you recall a couple of years ago when Google was hyping its Google Glass? This thing looked straight out
Your Solution Strategy Is Desperate for Validation

Your Solution Strategy Is Desperate for Validation

While B2B product management teams around the globe are convening to refresh their solution strategy for the next two to
Just because you built it does not mean they will come

Just because you built it does not mean they will come

Most companies want to be known for their game-changing solutions. They want to serve their target buyers with value time
Airbus A380

How solution strategy and management could have saved the Airbus A380 — or saved it from itself years sooner

In February 2019, Airbus announced it would stop the production of its A380 jumbo jet by the end of 2021.