Tag: stakeholder

Derailing the Deal, Part I: Wrong Buyer Profile

Derailing the Deal, Part I: Wrong Buyer Profile

Do you ever feel like your deals are heading down the track toward success, but then somehow end up not
What are you doing to feed (or starve) your sales force beast?

What are you doing to feed (or starve) your sales force beast?

To explain, let me relate an anecdote: Recently, an Enterprise Software (ERP) company decided to change their go-to-market strategy for