Category: Revenue Operations

Transform from salesperson to trusted advisor in sales
By very definition, salespeople sell. Yet, buyers do not like to be sold to. In fact, just 29% of buyers

How sales and marketing can embrace technology — to engage with their buyers.
At the beginning of October, we had the opportunity to partner with Mediafly — leader in sales enablement and transformation

How B2B salespeople can engage decision makers
According to Forrester Research, nearly two-thirds of B2B marketers identified engaging key decision makers as one of their top challenges.

How to reframe buyer objections to positives
When a buyer objects, you may think your sale is heading south. But in fact, often the final stage for

The Power Profile™ Part II: Recipe for Success
The Power Profile™ guides you in your marketing and prospecting activities to focus on organizations and buyer roles that have

The Power Profile™ Part I: An Added ‘Umph’ to Your Organization
In the B2B atmosphere, only so many companies have the problem your organization’s solution fits. Your pool of opportunity is

3 Things to do this quarter to bridge the gap between marketing and sales
We don’t need to take much time in this post to make a case for the gap between marketing and

Creating a proposal framework that closes
Tell your prospect a story. Recently we covered four common proposal pitfalls that are sabotaging your deals. Now we’re expanding

4 Pitfalls sabotaging your proposals
Oftentimes when we get to the proposal stage with a client, we assume their business is a sure thing. But

King Arthur and status quo: A tale too often played out in sales
Do you know what movie this picture is from? It’s from Monty Python and the Holy Grail-- a classic parody movie