Re-envision a Positive Light at the End of the Marketing Funnel
While B2B leaders keep demanding greater lead generation flow, marketing finds itself stuck in a tunnel of uncertainty. As marketing
The B2B Thought Leadership Approach to Set Your Organization Above the Noise
Our parents, teachers, mentors have said it, and it still holds true: just because we think it does not mean
How to NOT execute your revenue strategy: Part 4
Welcome our guest thought leader: Tim Ohai is a leading growth consultant. He is the Founder and Principal of Kupu
The Real Value B2B Decision Makers Want to See in Your Thought Leadership
As a fog of economic downturn hovers on the horizon, selling organizations must face a reality of steep selling challenges
The True Brains Behind Conversation Intelligence Software
When conversation intelligence (CI) software first appeared, many industry leaders questioned whether it would be adopted. Some even balked at
Conversation Intelligence Is Your Sales Leadership’s Eyes And Ears (But Not Its Brains)
In today’s tumultuous market with inflation headwinds and recession fears mounting, leading B2B organizations are pivoting from sales growth at
How to NOT execute your revenue strategy: Part 3
Welcome our guest thought leader: Tim Ohai is a leading growth consultant. He is the Founder and Principal of Kupu
Stop to Smell the Springtime Flowers — and Boost Sales Performance Power
For many sales teams, long hours are spent within four walls. Eyes train to screens for an average of 8+
Make the Most of What You Have: Practice Sales Efficiency
Growth at all costs can seem admirable, aggressive — a tenacious pursuit that sends Rocky to personal victory after punching
How to NOT execute your revenue strategy: Part 2
Welcome our guest thought leader: Tim Ohai is a leading growth consultant. He is the Founder and Principal of Kupu