Effective selling requires sales teams to clearly understand the current and desired state of a buyer’s business: What are the

In 2020, Resurgens Technology Partners, a prominent private equity firm, triggered the final piece of merging together three leading business

When selling teams have their ear to the ground to hear real pains, real expectations and real feedback from their

Aligning your sales and marketing teams is just the beginning. Organizational alignment is a goal that is often sought after

Bossing your meetings is about establishing control and direction in every sales engagement between you and the buyer. Too often,

Would you believe your organization was capable of predicting its own future — guiding your teams to make not just

Sellers often wrongly offer value propositions to buyers as a way to articulate what they are selling and why the

Building relationships in sales offers a myriad of benefits. Not only do your teams become skilled at diagnosing and solving

A multi-national software provider’s sales cycles was running 12-18 months on average. To say deal velocity was slow would be

Most of us like to talk about winning, especially in sales. But there exist lessons in losing too. In a