Tag: CEO

Embracing a Subscription Business Culture That Serves

Embracing a Subscription Business Culture That Serves

Remember your first gaming console? For me it was PONG in the late 70s, followed by ATARI 2600 and a
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Pricing Strategies to Optimize Your Revenue Performance

Pricing Strategies to Optimize Your Revenue Performance

Pricing strategies are a vital part of the solution, financial and go-to-market elements of your organization. Pricing affects profitability at
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The View Ahead from the Top: Selling Post-Pandemic

The View Ahead from the Top: Selling Post-Pandemic

Earlier this year, I detailed some key takeaways from a year of COVID-19 selling conditions. Around this time I was
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virtual business practices

The Future of Your Organization Is Virtual — at Least Partially

The economy has been reopening — and with that comes the expectation of offices leaving behind their virtual organization and
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Seek to serve

Seek to Serve Spotlight: How HireBetter Remained Relevant During a Worldwide Talent Upheaval

Once COVID-19 hit in early 2020, companies around the world pushed pause on hiring. In fact, for many the situation
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COVID-19 Supply Chain

Business Leaders Face Difficult Supply Chain Decisions Ahead

In early May 2020, Mereo principals shared seven predictions of COVID-19's lasting impacts on go-to-market organizations. One of these predictions
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Why leadership must ‘sell’ a new solution to internal teams first

Why leadership must ‘sell’ a new solution to internal teams first

When B2B leadership has spent months doing their due diligence to develop a solution that has (1) a market and
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acquisitions and mergers

Ensure alignment before investing resources in a merger or acquisition

Leadership typically assesses the value of a possible merger or acquisition based on business strategies such as: Gaining entrance to
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Assimilating Your Teams Post-Merger and Acquisitions

Assimilating Your Teams Post-Merger and Acquisitions

Mergers and acquisitions can seem like an early episode of the Brady Bunch. Two families — businesses — are brought
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mergers and acquisitions

Acquisitions and Mergers: Make 1+1 equal more for your B2B company’s revenue growth

In order for an acquisition and merger to be worth the investment, executive leadership needs to see substantial growth in
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