Tag: chief sales officer

New findings: Sales enablement programs lacking formality may be worse than no program at all
Sales enablement has been a vital business strategy for the past decade, but many programs remain in their infancy. In

Redeploy Your Budget for 2H 2020 Revenue Rebound
At late 2019 and early 2020 sales kickoffs and strategy meetings, leadership came to the table with winning ideas for

Holistic revenue performance series V: Sales enablement
Sustainable revenue performance ensures your organization is meeting its goals and finding its success into the future. Yet achieving profitable

Holistic revenue performance series IV: Sales operations
Sustainable revenue performance ensures your organization is meeting its goals and finding its success not just here and now but

Sales is ultimately successful only with marketing’s help — and vice a versa
Sales and marketing alignment remains a pervasive issue derailing selling organizations. According to HubSpot research, one in four companies indicate

3 ways sellers can make sense — not noise — for buyers
Sellers have a greater opportunity than ever to become a trusted advisor to their buyers. In a recent Gartner Inc. research

Debunking the Top Sales Training Myths
Sales training has been a popular prescription for dried up pipelines and below-par performance. While effective when properly administered, there

Buyers want industry navigators — not just thought leaders
Today buyers have more access than ever to invaluable information that can guide their needs, decisions and actions. Tomorrow they

A Winning Sales Culture Propelled by Urgency
Every business leader wants their sellers to embrace the sense of urgency to serve their buyer and realize the company’s

What a Pit Stop Crew’s Urgency Can Teach Sellers
Across the board, I have witnessed a plague among sales professionals and at times sales leaders. The talent seems there.