Tag: CSO
B2B leaders share 2022 sales kickoff planning insights
The word around sales kickoff planning season is uncertain. Will it be in person? Will it be all virtual? Will
3 Keys for Selling in the Midst of Supply Chain Disruption
The great supply chain disruption spans across industries and sectors. For sellers at the head of the supply chain —
Embracing a Subscription Business Culture That Serves
Remember your first gaming console? For me it was PONG in the late 70s, followed by ATARI 2600 and a
Pricing Strategies to Optimize Your Revenue Performance
Pricing strategies are a vital part of the solution, financial and go-to-market elements of your organization. Pricing affects profitability at
Sell me an outcome — not a product.
This is a blog takeover by Steven Goas, sales enablement leader at Capital One. In the digital, customer-centric economy of 2021
Finding Your Success in the Horizon: Strategic Product Themes
In product management, your strategy does not stop at understanding effective growth options and how to gain validation for your
Sales Leaders: ‘Hope is Not a Strategy’ — But It Plays a Vital Role
Sales leaders, we are a quarter into this year now — and your salespeople have a great opportunity waiting for
Why Are C-Suite Executives Now Joining Your Sales Calls? Prepare for This Marked Change.
Salespeople are now faced with selling to the C-suite. C-Suite executives are becoming more involved in your sales deals. They
Sellers, Expect to Earn Equal Value to What You Serve Buyers
A sellers purpose is to serve buyers with a solution. Yet buyers and sellers struggle to remain in harmony —
The State of Revenue Performance 2020: Opportunities for B2B Sellers Navigating the Pandemic
The performance of the top companies around the globe is indicative of our current economic environment — and also offers
