Tag: differentiated messaging
![M&A upside: How to win amidst daunting statistics](https://www.mereo.co/wp-content/uploads/2016/03/Agreement-150x150.jpg)
M&A upside: How to win amidst daunting statistics
I’m sure you’ve heard the numbers—various reports and research put the failure rate for mergers and acquisitions (M&A) between 70-90% (Harvard
![Derailing the deal, part 4: Me-too positioning and messaging](https://www.mereo.co/wp-content/uploads/2015/11/3791818632-150x150.jpg)
Derailing the deal, part 4: Me-too positioning and messaging
Do you ever feel like your deals are heading down the track toward success, but then somehow end up not