Tag: chief sales officer

Are Your Salespeople Spectators — or Ringleaders — to the New Buying Committee Circus?

Are Your Salespeople Spectators — or Ringleaders — to the New Buying Committee Circus?

The number of decision makers within a buying committee has been on the rise. A recent DemandGen Report shows that
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Getting to Yes: Sales Deal Breakers and Deal Makers

Getting to Yes: Sales Deal Breakers and Deal Makers

Are you enabling your sales force to make deals — or leaving them floundering to break them? Learn how a
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WHY IS IT SO HARD TO ACCESS DECISION MAKERS?

WHY IS IT SO HARD TO ACCESS DECISION MAKERS?

B2B decision makers have often been akin to the Viking warriors centered behind a shield wall. Inaccessible. Discharge as many
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2022 Is the Year of the Summer Sales Kickoff — Make it Count

2022 Is the Year of the Summer Sales Kickoff — Make it Count

Backyard barbeques, family vacations — and a sales kickoff event? With restrictions lingering at the beginning of the year, many
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SALESPEOPLE NEED TO FEEL INVESTED IN — NOW MORE THAN EVER BEFORE

SALESPEOPLE NEED TO FEEL INVESTED IN — NOW MORE THAN EVER BEFORE

Your sales team morale is worth the travel expense. Opportunities for sales leadership to invest in their teams over the
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Should Sales Leaders Let In-Person Sales Training Programs 'RIP'?

Should Sales Leaders Let In-Person Sales Training Programs ‘RIP’?

Many in the B2B industry are buzzing about the death of in-person sales training programs. But my team at Mereo
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13+ QUESTIONS TO ASSESS — AND OPTIMIZE — YOUR SALES ENABLEMENT PROGRAM

13+ QUESTIONS TO ASSESS — AND OPTIMIZE — YOUR SALES ENABLEMENT PROGRAM

An effective sales enablement program requires constant attention, assessment and adjustment from leadership. There is no machine to automate the
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Reuniting Your Salesforce: 3 Ways to Make Realtime Count

Reuniting Your Salesforce: 3 Ways to Make Realtime Count

Sales teams are ready to make it real again. Whether your teams are reuniting for a face-to-face sales kickoff event
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Are you enabling your salespeople with the right answers to buyer questions? Research suggests not.

Are you enabling your salespeople with the right answers to buyer questions? Research suggests not.

In late 2021, 330 sales and marketing leaders were surveyed to uncover the current state of sales enablement for B2B
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Communicate Price Increases

THIS IS HOW YOUR CUSTOMERS WANT YOU TO COMMUNICATE PRICE INCREASES

“U.S. Inflation Rate Accelerates to a 40-Year High of 7.5%.” “Strong consumer demand and pandemic-related supply constraints continued to push
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