Tag: chief sales officer

executive sales calls

Why Are C-Suite Executives Now Joining Your Sales Calls? Prepare for This Marked Change.

Salespeople are now faced with selling to the C-suite. C-Suite executives are becoming more involved in your sales deals. They
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2021 Harmony between buyers and sellers

Sellers, Be the Heroic Expert — For Your Buyer

When buyer/seller harmony is achieved, more than a sale is made. Value is exchanged. Yet, for a number of reasons,
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buyer journey

Sales Tools to Serve Your Buyer’s Journey

Sales tools can be a powerful enhancement to your strategy in serving your buyer with valuable, differentiated solutions. From one-pagers
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New findings: Sales enablement programs lacking formality may be worse than no program at all

New findings: Sales enablement programs lacking formality may be worse than no program at all

Sales enablement has been a vital business strategy for the past decade, but many programs remain in their infancy. In
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sales and marketing budgets

Redeploy Your Budget for 2H 2020 Revenue Rebound

At late 2019 and early 2020 sales kickoffs and strategy meetings, leadership came to the table with winning ideas for
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sales enablement

Holistic revenue performance series V: Sales enablement

Sustainable revenue performance ensures your organization is meeting its goals and finding its success into the future. Yet achieving profitable
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Holistic revenue performance series IV: Sales operations

Holistic revenue performance series IV: Sales operations

Sustainable revenue performance ensures your organization is meeting its goals and finding its success not just here and now but
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sales and marketing alignment

Sales is ultimately successful only with marketing’s help — and vice a versa

Sales and marketing alignment remains a pervasive issue derailing selling organizations. According to HubSpot research, one in four companies indicate
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3 ways sellers can make sense — not noise — for buyers

3 ways sellers can make sense — not noise — for buyers

Sellers have a greater opportunity than ever to become a trusted advisor to their buyers. In a recent Gartner Inc. research
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Debunking the Top Sales Training Myths

Debunking the Top Sales Training Myths

Sales training has been a popular prescription for dried up pipelines and below-par performance. While effective when properly administered, there
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