Tag: CSO
What a Pit Stop Crew’s Urgency Can Teach Sellers
Across the board, I have witnessed a plague among sales professionals and at times sales leaders. The talent seems there.
A new — and more effective — sales qualification framework
When it comes time for marketing and sales to determine the most qualified leads, many turn to BANT. The BANT
The often overlooked insights the target buyer profile can provide
B2B marketing teams align with sales, solution marketing and more through the target buyer profile. At Mereo, we call the
The best case scenario sales kickoff
The best sales kickoffs are oriented around one simple and powerful objective: enabling salespeople to engage more effectively with the
3 Steps a CRO can take to strengthen their company’s revenue sustainability
As the chief revenue officer, your main focus is, not surprisingly, the company’s revenue. This singular focus, though, means you
The domino effect of chief sales officer turnover on salespeople
Head of Sales turnover is happening every 18 to 24 months. This reality affects your sales cycles, your revenue —
The 7 facets of sales enablement
This is a blog takeover by Tamara Schenk, research director at CSO Insights and sales enablement leader, analyst, speaker and
An epidemic plaguing small to midsize B2B organizations: High head of sales turnover
Your head of sales won’t be around much longer… In today’s business environment, head of sales turnover is happening on
Sustainable sales enablement depends on accountability
Your sales team connects your company to its clients, your solution to their pain. The rest of your workforce helps
Sales enablement and revenue performance
Salespeople directly feed your revenue performance, and sales enablement feeds your salespeople. But who in your company feeds sales enablement?
