Tag: CSO

13 QUESTIONS TO FIND YOUR PERFECT SALES KICKOFF THEME
A sales kickoff theme embodies the vision of the year ahead. It unifies all the content and offers opportunity for

LOOK BEHIND YOU! THERE ARE LESSONS TO BE LEARNED FROM YOUR PAST SALES KICKOFFS.
We did the sales kickoff like that before. We have always done our sales kickoff this way. From my perspective,

Getting to Yes: Sales Deal Breakers and Deal Makers
Are you enabling your sales force to make deals — or leaving them floundering to break them? Learn how a

5 REASONS BUYING COMMITTEES ARE NOT CHOOSING YOUR SOLUTION
Buying committees are on the rise in the new B2B buyer journey. No longer are your salespeople addressing just the

It’s all doctors and lawyers: But why not dream about a career in sales?
Not enough new talent wants to pursue a career in sales — and not enough sales leaders are sharing their

EXPERT Q&A: KEVIN LEMKE IS PUTTING THE INNOVATION BACK IN PRICING STRATEGIES
According to Profitwell, as little as a 1% improvement in price optimization can result in an average boost of 11.1%

Does your organization struggle with follow-through? Reimagine your sales cycle steps to Seek to Serve™
What is the last step of your sales cycle? Most B2B sales organizations will consider the job complete at the

WHY IS IT SO HARD TO ACCESS DECISION MAKERS?
B2B decision makers have often been akin to the Viking warriors centered behind a shield wall. Inaccessible. Discharge as many

How Message Dilution Is Hindering Your Buyer and Financial Growth
The best way to understand the threat of message dilution within your organization is to picture a glass filled with

2022 Is the Year of the Summer Sales Kickoff — Make it Count
Backyard barbeques, family vacations — and a sales kickoff event? With restrictions lingering at the beginning of the year, many