Tag: sales

sales kickoff

You led a great sales kickoff — now what?

After you have planned a valuable and realistic sales kickoff that proved effective for rallying your salespeople around new ways
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chief sales officer

The domino effect of chief sales officer turnover on salespeople

Head of Sales turnover is happening every 18 to 24 months. This reality affects your sales cycles, your revenue —
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sales enablement

The 7 facets of sales enablement

This is a blog takeover by Tamara Schenk, research director at CSO Insights and sales enablement leader, analyst, speaker and
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how marketing can create content

How marketing can create content that helps sales engage the buyer

Marketing has the skills and expertise to create content to engage the buyer. Yet marketing content often leaves sales wanting
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decision makers

How B2B salespeople can engage decision makers

According to Forrester Research, nearly two-thirds of B2B marketers identified engaging key decision makers as one of their top challenges.
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{Featured on Sales and Marketing Management} The conversation CSOs and CMOs need to have

{Featured on Sales and Marketing Management} The conversation CSOs and CMOs need to have

Mereo Founder Jay Mitchell recently had the opportunity to share his insights on the popular industry website Sales and Marketing
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A profound sales lesson from a Christmas classic

A profound sales lesson from a Christmas classic

It is a joy to be able to sit back and reflect on another year. Along with our ongoing clients,
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Meet Mereo: Steve Maegdlin

Meet Mereo: Steve Maegdlin

This summer I am going to be spending some time with each of Mereo’s principals to provide a behind the scenes
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status quo

King Arthur and status quo: A tale too often played out in sales

Do you know what movie this picture is from? It’s from Monty Python and the Holy Grail-- a classic parody movie
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How to draft a powerful client value story

How to draft a powerful client value story

Based on overwhelming interest in our previous post: The Power of Proof: Client Value Stories, we were compelled to provide
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