Tag: sales

sales and marketing budgets

Redeploy Your Budget for 2H 2020 Revenue Rebound

At late 2019 and early 2020 sales kickoffs and strategy meetings, leadership came to the table with winning ideas for
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coronavirus impacts

Principal Predictions: The Legacy of the Coronavirus on GTM Organizations

While companies prepare for the “Revenue Rebound” as the coronavirus pandemic evolves and eventually slows, I turned to my team
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Holistic revenue performance series IV: Sales operations

Holistic revenue performance series IV: Sales operations

Sustainable revenue performance ensures your organization is meeting its goals and finding its success not just here and now but
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sales losses

Use your past sales losses to inform your future wins

The end of the year marks a time of reflection — for individuals, for communities and even for B2B sales
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3 ways sellers can make sense — not noise — for buyers

3 ways sellers can make sense — not noise — for buyers

Sellers have a greater opportunity than ever to become a trusted advisor to their buyers. In a recent Gartner Inc. research
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Debunking the Top Sales Training Myths

Debunking the Top Sales Training Myths

Sales training has been a popular prescription for dried up pipelines and below-par performance. While effective when properly administered, there
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sales culture

A Winning Sales Culture Propelled by Urgency

Every business leader wants their sellers to embrace the sense of urgency to serve their buyer and realize the company’s
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buyer profile

The often overlooked insights the target buyer profile can provide

B2B marketing teams align with sales, solution marketing and more through the target buyer profile. At Mereo, we call the
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3 ways your B2B can experience healthy revenue growth in 2019

3 ways your B2B can experience healthy revenue growth in 2019

What do almost all companies — B2B or B2C — share in common? This is not a trick question. They
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sales kickoff

You led a great sales kickoff — now what?

After you have planned a valuable and realistic sales kickoff that proved effective for rallying your salespeople around new ways
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